TORONTO: Northern Lights Direct Response has announced the appointment of Jason Bohrer as Media Buyer/Planner for its U.S. media team.
Reporting to Rebecca Barr, Senior Media Director, Jason will be based in the Chicago office, and will handle media buying and planning for the agency’s U.S. clients. As a seasoned professional with vast experience in direct response media buying, and working in agencies both large and small, he’s well-equipped for the job.
“Jason knows how to harness the power of relationship-building, negotiation, and analysis – qualities that make a good media buyer an exceptional one,” says Rebecca Barr, Senior Media Director. “His appointment will allow us to continue providing personalized and outstanding client service to our Fortune 1000 clients in the U.S. as our agency grows.”
Bohrer is excited to be joining the agency. “By providing integrated DR campaign services, including television, online and radio, Northern Lights helps organizations get measurable results,” he says. “I’m looking forward to helping Northern Lights expand its U.S. client base.”
Northern Lights Direct Response is a leading brand direct response agency in North America. We offer full turnkey strategy, media, creative and production services in both the U.S. and Canada for Direct Response Television, Direct Response Radio and Direct Response Online campaigns. Clients include: Sports Illustrated, Manulife Financial, BMG Columbia House, Bell, TD Bank Financial Group, DIRECTV, Scholastic and Yves Rocher.
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For further information:
Rebecca Barr, Senior Media Director, Northern Lights Direct Response
Phone: (312) 263-8686. Email:
rbarr@nldrtv.com. Website:
www.nldrtv.com.
